KLAYLIFE x ELODIE
Introducing Klaylife – clay beaded jewellery, proudly hand crafted by the women of South Africa.
Unlike so many products that come off the factory line, the Klaylife beads have a human story. They’re lovingly created by a community of women in Kwazulu-Natal, South Africa*.
Drawing on African heritage and craftsmanship, each clay bead is hand rolled using raw clay. They are then sun dried, kiln fired and dip-dyed. This hand made process ensures that no two pieces will ever be the same.
Initially, the clay beaded pieces were crafted by local women whose lives had been impacted by HIV and so desperately needed an income to support their families. Over time, as popularity grew, more and more women with differing circumstances approached Klaylife for work. As a result the criteria has been broadened to any local woman who is prepared to put in the effort to create something special.
In 2012, 8 ladies were permanently employed. There are now over 65 dedicated women rolling beads and creating their own masterpiece. More importantly, they’re making a difference to their local community.
Klaylife is run by a South African family now based in Melbourne, Australia.
Adding further magic to these meaningful beads is Elodie Darwish of Elodie Jewellery, an Australian Jewellery Designer who is fascinated by the beauty of imperfection. Elodie works predominantly by hand in both precious and non-precious metals, creating pieces which are expressive, organic and always evolving.
*Jewellery metal and assembly not included.